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Merrymeeting Adult Education

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Certificates & Workforce Training

Certificate in Web Design: 3 Course Bundle

$595

with Marcus Lander and Tonya Wright

Calendar Apr 5, 2021 , runs for 12 weeks

Online users say a website’s design is the number one criteria for deciding whether a company is credible or not, according to recent research. Understanding what it takes to produce effective web design is essential in today’s market of highly saturated digital competition. First discover the basics of web design using HTML and CSS. The No prior knowledge of HTML or web design is required. After the first course you will have the info you need to plan and design effective web pages. Then find out how to create effective and dynamic websites/applications. Take away a functioning web application hosted on a web server that is both accessible and Search Engine Optimized. Finally, learn about responsive design process, advanced layout and design features. Plus explore industry standard technologies and frameworks. Courses may be taken individually at a cost of $245 each. CEUs/ILUs available. Introduction to Web Design Feb 1 - 26 or April 5 - 30 Intermediate Web Design - Mar 1 - 26 or May 3 - 28 Advanced Web Design - April 5 - 30 or Jun 7 - July 2

Digital Marketing Certificate: 3 Course Bundle

$495

with Dan Belhassen and Susan Hurrell

Calendar Apr 5, 2021 , runs for 12 weeks

Come get a fundamental yet advanced introduction to eMarketing, including improving email promotions, analyzing your web site traffic, doing search engine optimization, and how to successfully employ online advertising. Relevant for any type of organization, including businesses, companies, non-profits, and government agencies. No eMarketing experience or expertise is necessary. If you are already at an advanced level, your instructors are experts and can provide the latest most advanced information and answer your toughest questions. Courses may be taken individually at a cost of $195 each. Please call the office to register for individual courses. CEUs/ILUs available. Improving Email Promotions - Feb 1 - 26 or April 5 - 30 Boosting Your Website Traffic - Mar 1 - 26 or May 3 - 28 Online Advertising - April 5 - 30 or June 7 - July 2

Graphic Design Software Essentials Certificate: 3 Course Bundle

$545

with Andy Helmi

Calendar Apr 5, 2021 , runs for 12 weeks

The Adobe software tools are the leading software for graphic design. Adobe Illustrator is the industry standard computer illustration software. Use Illustrator to draw shapes and design logos, flyers, posters, banners, business cards or any other vector graphics for print or web. Adobe InDesign is the industry standard page-layout program that works with Adobe Illustrator and Photoshop seamlessly. InDesign allows you to create simple to complex multi-page documents such as brochures, flyers, books, and magazines. Use Adobe Photoshop to effectively work with selection and editing tools, layers, and masks to edit, retouch and enhance existing images or create your own composite digital art work. Access to the Adobe software tools required. Software Requirements: For all online Adobe classes, students are responsible for purchasing their own software for their course. Trial versions of Adobe software are sometimes available on the Adobe company website. If you're taking the entire “Graphic Design certificate” you'll need Adobe Illustrator, Adobe Photoshop and Adobe InDesign. Otherwise you may sign up for a single courses at a cost of $225 each. Please call the office to register for individual courses. There is no school discount through LERN. More information on Adobe Creative Cloud software can be found at adobe.com Adobe Illustrator Essentials - Feb 1 - 26 or April 5 - 30 Adobe Photoshop Essentials - March 1 - 26 or May 3 - 28 Adobe InDesign Essentials - April 5 - 30 or June 7 - July 2

Will run

Mastering Video Marketing Certificate: 2 Course Bundle

$395

with Rob Lee

Calendar Apr 5, 2021 , runs for 8 weeks

Video marketing is the latest hot new marketing trend. Shoppers who viewed product videos were 144% more likely to add the product to their cart. Video with good SEO has a 53% higher chance of showing up on page one of Google searches. When done correctly, video can tell a story, and stories connect people. Video also leads to an emotional ‘trigger’ that plain text cannot do. Courses can be taken individually at the cost of $245 each. Please call the office to register for individual courses. CEUs/ILUs 3.2 Classes: Video Marketing Feb 1-26 or Apr 5-30.  YouTube for Business:  March 1-26 or May 3-28

Session II Bookkeeping Certificate: 3 Class Bundle

$495

with Sharon deFonteny

Calendar Apr 5, 2021 , runs for 12 weeks

How do you manage the finances of a business? Whether you are an entrepreneur, running a family business, or just looking to advance your career and add to your skill set, this Bookkeeping Certificate will provide you with the knowledge needed to measure and manage the financial health of your business. This program focuses on cash basis accounting. The Bookkeeping Certificate courses must be taken in the below order (the classes build off each other), however, courses may be taking individually. CEUs/ILUs available. Understanding Debits and Credits - Feb 1 - 26 or April 5 - 30 General Ledger and Month End Procedures - March 1 - 26 or May 3 - 28 Closing Procedures and Financial Statements - April 5 - 30 or June 7 - July 2 .

Session II: Certificate in Accounting and Finance for Non-Financial Managers: 3 Class Bundle

$495

with Jodie Trana

Calendar Apr 5, 2021 , runs for 12 weeks

Every successful person in the workplace utilizes financial information to aid effective decision making. The Certificate in Accounting and Finance for Non-Financial Managers explains the financial concepts and accounting processes used in most businesses and will provide practical techniques that will increase your effectiveness and career. First, get a foundation to understand the seven steps in the accounting cycle and use financial information in decision making. Come away with the knowledge to analyze resource allocation and evaluate financial performance. Then find out what you need to know about cash. Cash is the non-financial manager who really makes a difference in the day-to-day cash activities. Finally, acquire advanced knowledge on the financial information that drives your organization. See how business reports are assessed and analyzed. CEUs/ILUs available. Accounting & Finance for Non-Finance Managers - Feb 1 - 26 or April 5 - 30 Cash is King - March 1 - 26 or May 3 - 28 Financial Analysis & Planning for Non-Finance Managers - April 5 - 30 or June 7 - July 2 .

Session II: Certificate in Business Writing: 3 Course Bundle

$495

with Kathryn Lynch-Morin

Calendar Apr 5, 2021 , runs for 12 weeks

Discover the keys to successful writing for the workplace. Whether you are writing a report, memo, letter, or publicity notice, business writing has some defined characteristics for success. Begin with understanding the format, construction, and successful techniques of writing good business reports and proposals. Then improve your skills with editing and proofreading. Finally, discover what good journalists know. Learn how to write a news story, press release or other publicity notice that zings. Help your organization stand out with your new skills in business writing. This certificate will take you to the next level where business writing is a skill for personal and organizational success. Courses may be taken individually at a cost of $195 each. CEUs/ILUs available. Business Writing - Feb 1 - 26 or April 5 - 30 Effective Copywriting - March 1 - 26 or May 3 - 28 Writing and News Press Releases - April 5 or June 7 - July 2 .

Social Media for Business Certificate: 3 Course Bundle

$495

with Nicole Siscaretti & Jennifer Selke

Calendar Apr 5, 2021 , runs for 12 weeks

Learn how social networks are used to develop a two-way communication and marketing strategy for your organization. Then find out what you can be doing, what you should be doing, and take back a plan to integrate social networks into your communication and marketing. You will come away with both an understanding of social networks and practical, how-to techniques to integrate social networks into your organization or business. Courses may be taken individually at the cost of $195 each. Please call the office to register for individual courses. CEUs/ILUs 4.8 Introduction to Social Media: Feb 1-26, or Apr 5-30 Marketing Using Social Media: Mar 1-26, or May 3-28 Integrating Social Media: Apr. 5-30, or June 7-July 2





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